A simple yet effective model

Our model at Draw Connect is simple. We use common sense and a customer centric viewpoint to inform our strategies and creative campaigns. We develop effective CRM campaigns through a three-phased approach, each as important as the other:

Without useful insight, effective planning cannot take place. Without insight and planning, successful campaigns cannot be executed. Fundamentally, to deliver successful campaigns, content must be engaging, authentic, emotional, shareable and above all; simple.

We continually monitor results to ensure we understand the people you communicate with and get to the heart of what drives them. This is what we help our clients achieve: simple, effective campaigns.

Once you reach your objectives, we’ll help you to create new ones - and so the cycle continues.

Insight
Delving into the detail of your customers, business and industry to find the key insights that we'll use to set objectives then create a strategy.
Planning
Producing a plan that will explain what we should do to achieve the objectives by delivering the right people and the right time.
Campaign
Creative development and deployment of the plan. We create beautiful campaign assets that deliver the strategy and achieve the objectives. We review and feed any learnings or insight into the next campaign.

If you'd like to see how we could help you please call
Nick Elsom on +44 20 7407 7666.