The challenge

KISS were looking to redevelop its website in order to increase advertising and sponsorship opportunites.
We needed to create a digital ecosystem that would engage and entertain the digitally savvy youth audience whilst integrating revenue opportunities wherever possible.

Approach

We reduced spend by using an open source CMS, which gave us the flexibility to constantly shape and define the KISS offering. By creating bespoke channels we were able to engage with listeners from different shows, build the total audience gradually, and integrate social into everything we do.

We created the KISS Kube – a brandable player that provided a further revenue stream, which led to us developing the KISS Kube iPhone app.

Throughout the relationship, we worked with KISS to create engaging promotion mechanics for advertising partners, which resulted in increased revenue across KISS properties due to more page views, dwell time and visits.

Work

Key results

no.1
in the app store music category
630k
Facebook fans
2
industry awards

From KISS

To the best digital agency on the planet. Thank you for all your hard work, dedication and innovation in making this launch a success for us all.

The KISS team

If you'd like to see how we could help you please call
Nick Elsom on +44 (0)203 589 7874.