You might have noticed that today we look a little different.
After ten successful and fulfilling years as Last Exit, today we are rebranding as Draw - an outward demonstration of the positive change we've been making behind the scenes.
Our decision to restructure the business around distinct vertical sectors has been a huge success, and had yielded benefits for our clients in both Fashion, Beauty & Lifestyle, and Professional & Financial Services. We have also just added a third sector, Media & Entertainment , which is led by a new and dedicated team. The Board has been expanded to bring wider management and commercial experience, we've focused our design capabilities, and we're improving the ways we resource technical specialists. If you see any change in our performance, we know it will be only positive.
The greatest manifestation of our new identity is this new website, the flagship of the Draw brand. We're committed to filling it with intelligence and insight which we believe you will find both interesting and useful.
It would be an understatement to say we're excited about the future, but we'd love to know what you think: about the rebrand, the website, or anything else that's on your mind.
Most importantly, we look forward to continuing to collaborate with our fantastic clients to achieve even greater commercial and creative results.